Being Hasty Doesn’t Pay Off
My husband and I owe a car dealership in our town, and up until recently business was good. With the economy in a slump and people losing their homes and cars in bankruptcy, we figured that were going to have to close our doors. I told my husband that I thought we were being a little too hasty. Those people that lost their cars are going to be looking to buy new ones, and we need to target those people. We decided to join Automotive Direct Mail to get a list of those people in need. That was the best decision that we have ever made, because business is back to normal.